ComediHa! rebrands as Just For Entertainment Group

21 October 2024

The change comes after the June acquisition of the Just For Laughs Group assets.

Quebec City’s ComediHa! Group and its subsidiaries will now be known as Just For Entertainment Group.

The consolidation and name change comes after a number of acquisitions, primarily the June acquisition of the Just For Laughs (JFL) Group assets.

Other prior acquisitions include the Les Boys (pictured) film and television franchise from Montreal-based Melenny Productions in 2020 and the February acquisition of the music and theatre company Martin Leclerc Productions.

The company’s distribution arm, Amuz Distribution, is currently at MIPCOM, which runs until Thursday (Oct. 24), with a JFL-backed slate including 375 x 30 minutes of JFL – Gags.

Founding president and CEO Sylvain Parent-Bédard also announced the ComediHa! Fest-Québec will now operate under the name Just For Laughs Festival – Quebec.

“Last June, our group acquired the biggest comedy brand on the planet, Just For Laughs. I’m proud that the head office of the world’s number one comedy group will now be based in Quebec City,” said Parent-Bédard in a statement.

Just for Entertainment encompasses a range of sectors such as festivals, live shows, tours, audiovisual content, digital platforms, artist representation and global content distribution.

Amuz Distribution: Based in Quebec City, Amuz Distribution was launched in May 2023, fka ComediHa! Distribution, with a mission to spread comedy and feel-good content around the world, both scripted and unscripted. Amuz expands on ComediHa! Distribution’s goal to create and sell finished programmes and originals by securing and leveraging all rights and adopting a full 360-degree approach to content. The rebranding to become Amuz Distribution was made possible by a generous contribution by Fonds Quebecor, Canada Media Fund and SODEC. The funds, in the short term, will be used to acquire new comedy and feel-good global programming to grow Amuz Distribution’s library, while developing in-house and securing new co-production and broadcast partners. Current award-winning titles include: Writer’s Block, In Lieu of Flowers, The Phoenix, About Antoine, and more.  Amuz Distribution – keeping the world feeling good.

Media contact: (Ms.) MJ Sorenson, CEO of MJ Global Communications LLC
mj@mjglobalcommunications.com T: +1-917-386-7569  New York, NY

 

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